Marketing Manager Job at LanceSoft, Bellevue, WA

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  • LanceSoft
  • Bellevue, WA

Job Description

Pay rate: 55 to 60 $/ HR

Description: Top skills: Marketing Strategy, Partner Marketing, Relationship Management
Schedule: Fully onsite

KEY RESPONSIBILITES/REQUIREMENTS:

Position Overview:
The Marketing Manager reports to the Sr. Director of Marketing of the Telecommunication account and is responsible for developing, coordinating and implementing marketing strategies for Telecommunication's prepaid brands. We're looking for a best-in-class marketer and a seller: someone with strong communication and negotiation skills, a data-driven mindset, and a passion for marketing. To be successful, you will have experience having developed and managed marketing initiatives and programs, preferably in the mobile telecommunication field. You will be adaptive, an attentive listener, able to work in a fast-paced, highly competitive environment, collaborating with your cross functional colleagues both on the account team as well as our mobile headquarters located in Plano, TX while focusing on Telecommunication and its subsidiaries, as our customers.

Responsibilities and Duties:
• Lead the development and delivery of a holistic prepaid go-to-market playbook that connects all of our mobile category products with contents & services offerings, partnership assets
• Works with sales leads to develop and customize integrated marketing campaigns to support product launches as well as life cycle management activities including promotion and digital merchandising
• Develop unique local, regional programs to drive objectives in Get, Grow, Protect markets while integrating channel partner assets with client's product launch and other commercial moments throughout the year
• Collaborate with Business Planning, Strategy and Analytics, Product Management and Sales to drive Revenue, Market Share, and Switching and Retention Targets in prepaid channels
• Create internal (client) and external (customer) communications to communicate value propositions and channel strategies
• Support analysis and development of channel marketing strategic framework and enhanced Galaxy value prop: "Why Galaxy" differentiator

Background/Experience Required:
• Bachelor's Degree in Marketing or business-related field
• 6+ years of work experience (mobile or Client industry preferred)
• Strong understanding of traditional and digital marketing and the principles of driving audience relevance but ultimately the need to drive sales
• A proven self-starter, they must be a highly motivated individual with excellent interpersonal and communication skills
• Outstanding interpersonal and problem-solving skills for both internal and external discussions
• Work independently and in a team environment in order to achieve business objectives, personal and team goals, and complete assignments within established timeframes and specifications

Necessary Skills and Attributes:
• Develop and maintain excellent working relationships with all assigned levels within and outside the company
• Plan, organize, and prioritize multiple assignments and projects
• Review detailed product development, marketing documents and media materials as needed
• Demonstrated competency in both oral and written communication modes for both internal and external personnel at various levels.
• The ability to develop tasks and work assignments, based on sometime vaguely defined objectives

Physical/Mental Demands:
• The position requires the ability to perform the essential duties and responsibilities in the following environment:
oWork is generally performed in an office environment
oOperate a computer keyboard and view a video display terminal 50% of work time, including prolonged periods of time
oThe movement and transportation of equipment, most of the time under 25 pounds
oPerforms work under time schedules and stresses which are normally periodic or cyclical, including time sensitive job stress, fatigue, unpaid over-time, intellectual challenge, constant technical data feedback, language barriers, and business management stress
oMachines, tools, equipment, and work aids representative and commonly associated with PCs, printers, and office work areas

*BEELINE JD*
Summary:
The main function of a marketing manager is to lead the research of market conditions in local, regional, or national areas to determine potential sales of a product or service. A typical marketing manager is responsible for gathering information on competitors and methods of marketing and distribution.

Job Responsibilities:
Advise business and other groups on local, national, and international factors affecting the buying and selling of products and services.
Confer with legal staff to resolve problems, such as copyright infringement and royalty sharing with outside producers and distributors.
Develop pricing strategies, balancing firm objectives and customer satisfaction.
Direct the hiring, training, and performance evaluations of marketing and sales staff and oversee their daily activities.
Evaluate the financial aspects of product development, such as budgets, expenditures, research and development appropriations, and return-on-investment and profit-loss projections.
Formulate, direct and coordinate marketing activities and policies to promote products and services, working with advertising and promotion managers.
Identify, develop, and evaluate marketing strategy, based on knowledge of establishment objectives, market characteristics, and cost and markup factors.
Negotiate contracts with vendors and distributors to manage product distribution, establishing distribution networks and developing distribution strategies.
Use sales forecasting and strategic planning to ensure the sale and profitability of products, lines, or services, analyzing business developments and monitoring market trends.

Skills:
Verbal and written communication skills, negotiation skills, customer service and interpersonal skills.
Strong ability to work independently and manage one's time.
Strong mentoring skills necessary to provide support and constructive performance feedback.
Strong knowledge of principles and methods for showing, promoting, and selling products or services.
Strong ability to develop marketing and pricing strategy.
Strong knowledge of media production, communication and dissemination techniques and methods.

Education/Experience:
Bachelor's degree in marketing or equivalent training required.
5-7 years related experience required.

Job Tags

Work experience placement, Work at office, Local area

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